BXBX NOVEL Chapter 380
Cai Xiaolian smiled and did not say anything as she turned to look at Gu Nian.
Gu Nian nodded. She had a good impression of Mrs. Li and she knew that they would not be at a disadvantage in either of the two ways of working together.
This was the same as what their family had discussed at the beginning.
The sisters went to take out a few of the current single flavors, each with at least three flavors.
For example, toothpaste had the three flavors of mint, orange, and chrysanthemum.
Shampoo and soap also had different fragrances.
“Lady Cai, I hope you don’t mind my unpleasant words!” Mrs. Li said with a frown after looking through the items.
“Madam li, please speak!” Cai Xiaolian didn’t mind at all.
As a modern merchant, she definitely didn’t know the market as well as an ancient merchant.
“You guys really don’t understand the customers ‘hearts. Your previous set of equipment was made of wood, and the surface of the box wasn’t very good. The boxes of toothpaste, shampoo, and soap were also not very good. There was one good thing about your initial sales, and that was that it was strange. No one has ever used it before, so I don’t care what it is used for.”
“but what if people get used to it? Especially the madams and young ladies of the rich families, they would not be interested in these boxes. Think about it, if we use a better box to store it, wouldn’t the selling price be higher?”
“Let’s use a set as an example. Take this toothbrush for example. It was just a wooden one. Some people really didn’t care if they had to change it after using it for two or three months. They would change it every day. They wanted a better-looking one. They were rich and didn’t care. And this box of shampoo, in fact, can be burned more exquisitely. It’s like the one from our Li family’s cave dwelling. It can sell for a lot on its own! You’re selling each set for five taels of silver. If we pack it well, we can sell it for ten taels each. For the richer customers, it’s not impossible to sell it for fifteen or twenty taels each.”
some people like to use things that are worthy of their status. For example, in some families, they use Jade basins to wash their hands and even use Jade pillows to sleep. If you give them a Jade toothbrush, they won’t even consider the money.
“Does Lady Cai understand what I’m saying?”
mrs. li gave an example.
“Madam Li’s meaning can be summarized in two words: packaging,” Cai Xiaolian said. It was just like how clothes make a man, or how gold makes a Buddha. The value of an ordinary product would be different if it was beautifully packaged. Am I right?”
Mrs. Li’s eyes brightened, and she couldn’t help but slap her knee. She was very forthright, and even her voice was a little louder.”Isn’t that the truth? Talking to Lady Cai, even my saliva will be less. ”
Madam Li’s old woman and servant girl pursed their lips. Madam, you’ve exposed your personality. Quickly restrain yourself and don’t scare people. She looked at you as a rich lady just now, but now, she looks at you as if she’s looking at an aunt selling vegetables on the street.