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Li Shiqiang shook his head. This brother-in-law of his had too many matters on hand. Anyway, he also does not have the time to look after Feng Yu. He had his hands full with his Wind and Rain Logistics. Almost every month, there will be several new franchisees. He was used to taking care of all the company’s matters personally.

“Brother-in-law does your company have any outstanding employee?” Feng Yu suddenly asked.

Tai Hua Trading only have a few staff, and Feng Yu had assigned a car to Wu Zhigang. There were more employees in Wind and Rain Logistics. Li Shiqiang also assigned a car to his deputies, but he had too many staffs, and he had 3 deputies. All the 3 deputies got to share that one car.

But why was Feng Yu asking him about this? Was there anything good?

“Brother-in-law, I do not want management staffs. I am looking for ordinary workers. Do you have any worker that has exceptional performance? The types that you can use him as role models?”

“I do have 2 drivers that had performed well. did you find some good deals?”

“Not really. CCTV has a new variety show coming up, and I am thinking of sending someone to participate. I promise that the participants will surely get some prizes. If the participant is lucky, the prizes might be worth up to 10,000 RMB to 20,000 RMB.”

“Huh? CCTV variety show? How many people are you getting? You are so close to CCTV now? Wait, did you spend money again?” Li Shiqiang thought about it. Feng Yu must have spent money to do some sponsorships. If now, where will he get this opportunity to send people to participate in the variety show?

“Yes. It is like . This new variety show will include Wind and Rain in the name.”

“Participating in a CCTV program? Can I participate too?” Li Shiqiang looked at Feng Yu eagerly.

“Brother-in-law, if you want to participate, it’s fine. But I will not let them help you cheat. The feature of this program is to let common folks participate. It will be too obvious if you win the prizes. But if I pick one a driver and help him cheat to win the grand prize, he can also use the chance to promote your logistics company.”

Li Shiqiang was slightly disappointed. The driver was allowed to cheat but not him. If he participates in this show, he will lose to his own driver! He might as well not attend.

“How much did you spend for this variety show?” Li Shiqiang lit a cigarette and asked.

“Not much. I had spent 100,000 RMB for the stage, and every episode needs about 50,000 RMB. It is about 200,000 RMB a month. One whole year will only cost about 2.4 million RMB. I had set aside 5 million RMB for this. But I think this is more than sufficient.”

“5 million RMB should be enough to buy a primetime advertising slot?” Li Shiqiang felt that Feng Yu had wasted his money.

“If it was last year, 5 million RMB was enough. But this year, the primetime slots cost more than 10 million. Also, the primetime slots were only 15 seconds. Although this is a weekly program, there will be re-runs, and every episode is 1 hour. It is still worth it. A good variety show is more effective than a primetime slot!”

This was proven in Feng Yu’s previous life. Just look at Zhengda Enterprise. Zhengda Enterprise had sponsored , and it was more effective compared to advertisements. Furthermore, the amount spent on the sponsorships of the top variety programs were about the same as the primetime slots.

Happy Dictionary will not only promote Wind and Rain brand, but it can also help the Aiwa brand too. It was killing two birds with one stone. Feng Yu felt that it was worthwhile. Also, after this variety show was aired, Wind and Rain and Aiwa can lessen their advertisements on CCTV.

When Li Shiqiang heard that the primetime slots cost more than 10 million RMB this year, he was shocked. The advertisement slots were too expensive. It will increase the cost of the products significantly. Had all these people gone crazy?

“Brother-in-law, let me know when you pick someone. I will submit his name to CCTV. I will speak to the other companies and let them arrange two candidates. I will be returning to Beijing tonight. Don’t tell my sister.”

……

Feng Yu remained in his Tai Hua Trading’s office for a while, and Wu Zhigang came back. He had just supervised the loading of the goods onto the train to Moscow. Despite there were many staffs in Tai Hua Trading, Wu Zhigang still had many things to do like the overall in-charge.

But Wu Zhigang does not have any complaints. Feng Yu had given him a high salary, bonuses and even gave him a car to drive. He also had a handphone. With such welfare, Wu Zhigang was too embarrassed to slack off at work.

Wu Zhigang had heard that the year-end bonus this year will be a surprise. But he still does not know what it was. He was a bit nervous when he heard that the boss had returned suddenly.

There was nothing wrong with the business recently, and the trade volume had increased the past few months. Sales and profits had been growing steadily. Did something happen?

“Manager Feng.”

“Ah, Zhigang, come and have a seat. How is the business recently?”

“Not bad. This quarter’s profits should be more than 10% more than in the previous quarter. There are a few suppliers approached us, and I had signed the contracts with a few of them.”

“Hmmm… All of you had worked hard. I will not look at the reports as I am in a rush. Since everyone is here, then I will announce something. CCTV will be producing a new variety show and need some contestants…… Who wants to participate?”

Feng Yu picked up his teacup and took a sip. He noticed that no one had uttered a word, but from their eyes, he could tell that all of them wants to go!

Wu Zhigang hesitated for a while and said: “I will not be going. I will let them have this opportunity.”

Feng Yu nodded. Wu Zhigang had established his authority in Tai Hua Trading over the years. Of course, this was due to his hard work. Feng Yu was assured to let him run the company.

“I think it will be hard to pick the ones to participate from all of you. Let’s draw lots. Whoever that picked the winning lot will get to go. I cannot promise or help the ones who participate in the show win the grand prize. It will be up to you all. But all of you should not be jealous when you see others winning the prizes.” Draw lots. This was the fairest method.

“Did all of you hear that? Don’t disgrace our company when you are in Beijing CCTV. Come. I have a bunch of new pencils here. I had made a marking on one of them. The lucky one who had picked the winning lot will be giving the rest a treat tonight.” Wu Zhigang lifted a bunch of pencils in his hand.

“Ah……. It’’s me! I got the pencil with the marking! I will be on TV! I will be on TV!” A young lady from the accounts department picked the pencil with the marking was jumping with joy.

Feng Yu: “……” She was already so excited to be on TV? She was not excited because she got the chance to win the prizes?

The rest of the staffs were disappointed. This young lady had joined the company recently, and she was the luckiest among them! She will appear on TV in front of viewers all over China!

“I will not be joining all of you for dinner. I still need to go to the Machinery Company and will be leaving tonight. Work hard. I promise that all of you will not be disappointed with this year’s bonus!”

Using the same method, drawing lots, Feng Yu picked a representative from Bing City Machinery Company and Bing City Pharmaceutical Enterprise respectively. The ones that were selected were jumping up and down with joy. They were excited to be participating in a CCTV variety show. This was much better than being a live audience at CCTV.

At night, Feng Yu took a train back to Beijing. It was the national holidays soon, and he wants to bring Li Na along back to Hong Kong.